I’m currently an associate professor of marketing at the University of Mary Washington College of Business. I can honestly say that I love everything about teaching at UMW, the students are great, I work with great people, I get to do great research, I even like our dining options.
I grew up in Ottawa, Ontario (Canada) and attended school in Montreal (Concordia) and Washington, DC (GWU). So yes I’m a Senators fan but sadly no longer an Expos fan (go Blue Jays). Between Canada and the U.S I’ve lived in Europe where I developed a strong appreciation of Arsenal Football Club and discount air travel.
I teach digital marketing, international marketing, principles of marketing, alleviating food waste (my personal favorite) and marketing management for MBA students. My research interests are diverse and eclectic. I’ve been fortunate to have learned some sophisticated statistical techniques from some great statisticians. My research interests are diverse. Early on in my career I published on the topic of green products and branding, these days a lot of my research focus is on food waste. I’ve published in the Journal of Business Research, Tourism Management, International Marketing Review, Journal of Service Marketing, Marketing Intelligence & Planning, and Sport Marketing Quarterly.
Outside of school I’m an avid runner, full time parent, and McDonald’s connoisseur.
1301 College Avenue – Woodard Hall 236
Fredericksburg, VA 22401-5300
Tel: 540-654-1506
Fax: 540-654-2430
